Press releases can be invaluable for if done correctly, generating buzz, building brand awareness, and attracting new customers, investors, partners or participants.
Read MoreWe look at the best and worst communicators in sport as Nick Kyrgios transforms his reputation and the Kansas City Chiefs hide behind statements rather than doing the right thing.
Read MoreIf social media is an echo chamber for society at large, it underlines the challenges faced by sports stars in the digital age as online trolls become a greater source of abuse and distress.
Read MoreWe look at the best and worst communicators in sport as Odisha FC fire coach Baxter after “rape” comments and former Japan PM refuses to apologise for sexist comments.
Read MoreWe look at the best and worst communicators in sport as IOC President Thomas Bach offers clarity for Tokyo 2020 and Barcelona cry foul over PSG’s flirtation with Lionel Messi.
Read MoreWe look at the best and worst communicators in sport as Patrick Bamford supports school children in need and Novak Djokovic creates more controversy with quarantine proposals.
Read MoreSpeaking in public can be a daunting experience for us all. From speaking slowly to avoiding the use of filler words, we’ve put together a handy guide looking at the key dos and don’ts of public speaking.
Read MoreWe look at the best and worst communicators in sport as sponsors withdraw from Ice Hockey World Championships and Atletico Madrid fail to find a loophole as Trippier suspended.
Read MoreWe look at the best and worst communicators in sport as World Rugby seek to increase female governance representation and Justin Thomas makes homphobic slur.
Read MoreAs we begin 2021, we look at how the issue of sports activism altered over the past 12 months, and what is in store for 2021 as it continues to rise ahead of major events this summer.
Read MoreLeeds United FC’s social media team was caught offside when its tweet about TV presenter and former England player Karen Carney predictably led to a social media pile-on and horrendous abuse.
Read MoreWe look at the best and worst communicators in sport as Gregg Popovich praises Becky Hammon and Leeds United prompt mass online abuse of pundit Karen Carney.
Read MoreWe look at the best and worst communicators in sport as Anthony Joshua goes back to his roots and Idaho tries to block transgender women competing in sport.
Read MoreWe look at the best and worst communicators in sport as IFAB introduce concussion substitutes and the Australian Open enforces strict quarantine on elite tennis players.
Read MoreThere’s no doubt that 2020 has been a strange year, but despite the lockdowns, sport from grassroots to elite level has still been full of drama and controversy on and off the field.
Read MoreAt a time when regular exercise is crucial in the fight against COVID-19 and part of the government’s strategy to combat the virus, a new report shows that many of us are forced to exercise in dirty air.
Read MoreThere is a train of thought that sport should stick to sport and leave other issues to politicians and charities. England men’s football captain Harry Kane disagrees.
Read MoreWe look at the best and worst communicators in sport as Arsenal defender Jen Beattie highlights cancer battle and Antoine Griezmann misses a chance to provoke change with Huawei.
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