Germany are always a huge draw for media during the FIFA World Cup and 2014 was no different so the task was rather to channel and structure huge public interest in the team looking to secure another world title…
Read MoreAt Calacus, we do a fair amount of media training and the impressions our clients have ahead of the workshops are always the same – they are cynical of media but are confident of undertaking interviews.
Read MoreWe've all done it – sent an email or a text that we later regret or that we send to the wrong person in error. It's part of the hazard of this super-connected, smartphone-dominated digital world that we live in.
Read MoreMedia training is an essential part of being the public face of any organisation and senior clients who say that they’ve got plenty of practice speaking to the media soon see why regular workshops are vital.
Read MoreI have a confession to make. I like Ryanair. Yes, sometimes you have to pay more than you were led to believe you would for your flight, but there is no doubt that its range of destinations and prices are superb.
Read MoreWhen I undertake media training or suggest that it would be a useful exercise for my clients, I often encounter the same responses: “I’m used to doing media interviews”; or “I watch TV news so I know what to do”.
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