Knowing what to say and how to say it is vital in today’s 24/7 news cycle and for Premier League footballers, the scrutiny is always intense, with national and international media keen to find an eye-catching headline.
Read MoreWhen you invest in shirt sponsorship, raising awareness and increasing revenues are usually priorities, but for new Swansea City sponsor LeTou, giving something back to the local community was a focus.
Read MoreCalacus has been appointed by international gaming company LeTou to promote their Premier League football club sponsorship and charity initiatives with Swansea City for the 2017-18 season.
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