A podcast is like any other media opportunity, and interviewees need to prepare accordingly rather than seeing them as a form of amateur radio where they can call the shots.
Read MorePlanning and transparency can alleviate many of the crises we have seen in sport during 2023, but again it has been a year where foolhardy responses have done more harm than good.
Read MoreWe’ve seen over the years that good communications planning and crisis preparedness is vital for sports organisations – and in 2022 there were more high profile problems.
Read MoreWe’ve seen over the years that the principles of good communications planning and crisis preparedness continue to leave much to be desired – and sport in 2021 was no exception.
Read MoreThere’s no doubt that 2020 has been a strange year, but despite the lockdowns, sport from grassroots to elite level has still been full of drama and controversy on and off the field.
Read MoreIs cold calling journalists OK? Can you send a generic press release to a wide range of media to get the best possible results? Can a great piece of coverage transform your business and your profits?
Read MoreThe coronavirus pandemic has had an unprecedented effect on not just the world of sport, but society at large and it’s vital to ensure your organisation has robust crisis management plans in place.
Read MoreWhen training to become a journalist, I was told that there was a high chance I’d end up in PR, which I dismissed out of hand, because I wasn’t even sure what PR was, let alone what a PR person did.
Read MoreTurning 18 brings a range of pressures for young people but for Sheffield freestyle skier Katie Summerhayes, it meant the honour of representing Team GB at the 2014 Sochi Winter Olympic Games.
Read MoreTaking over a crisis-hit business requires special qualities in a leader, not least the humility to admit things went wrong, apologise and fix the company, especially when that company has the profile of Uber.
Read MoreThere are plenty of reasons to be frustrated with the media – depending on your political affiliations, whatever you watch or read can appear biased or skewed, reporting only one side of the story.
Read MoreKnowing what to say and how to say it is vital in today’s 24/7 news cycle and for Premier League footballers, the scrutiny is always intense, with national and international media keen to find an eye-catching headline.
Read MoreIn football there are some "overprotective" and "paranoid" PR staff who make life difficult, says BBC News sports editor Dan Roan – but isn’t it understandable that clubs shield players from the spotlight?
Read MoreImages of a passenger being forcibly removed from a United Airlines flight dominated the news recently and then a flight attendant was filmed challenging a passenger to a fight in an aircraft cabin.
Read MoreLife insurance, car insurance, home insurance – we take out insurance to protect ourselves, so why do so few organisations invest in the same level of protection for their own reputations?
Read MoreRegular media training is vital the skills that not only prepare you for the nice conversations and interviews, but the awkward situations that can affect profits and reputation, as Wayne Rooney found out recently.
Read MoreIt takes years to build a solid, strong, respected reputation, but, as many sports clubs and athletes have had to come to terms with, a hard-earned reputation can be damaged much more quickly.
Read MoreLast summer’s FIFA World Cup in Brazil was a celebration of all that is good about the glorious game, but in so many other aspects, football undergoes a continual challenge with its own reputation.
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