Mastering Owned Media: Eight Tips for Success

Owned media, be that blogs, podcasts, webinars or videos, can be both the most challenging and the most rewarding element of your communications stack.

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Calacus Weekly Hit & Miss – EE Hope United & Bayern Munich

We look at the best and worst communicators in sport from the previous week as EE launch a campaign to combat sexism in women’s football while Bayern Munich are accused of sports washing.

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Calacus Weekly Hit & Miss – Lewis Hamilton & Nadine Dorries

We look at the best and worst communicators in sport from the previous week as Sir Lewis Hamilton leads the charge against racism in F1 while Nadine Dorries confuses rugby codes.

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Calacus Weekly Hit & Miss – Megan Rapinoe & ICC

We look at the best and worst communicators in sport from the previous week as Megan Rapinoe fights the Supreme Court while the ICC belittle the women’s game.

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Calacus Weekly Hit & Miss – Awer Mabil & LIV Golf

We look at the best and worst communicators in sport from the previous week as refugee Awer Mabil dedicates his penalty to Australia while LIV Golf continues to threaten golf’s status quo.

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Calacus Weekly Hit & Miss – Kaur Bains & Ben Sulayem

We look at the best and worst communicators in sport from the previous week as Karenjeet Kaur Bains promotes sporting diversity while the FIA chief criticises drivers supporting good causes.

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Calacus Weekly Hit & Miss – Alan Pardew & Amelie Mauresmo

We look at the best and worst communicators in sport from the previous week as Alan Pardew resigns after witnessing racism while Amelie Mauresmo patronises women’s tennis.

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Calacus Weekly Hit & Miss – Steve Kerr & UCL Final

We look at the best and worst communicators in sport from the previous week as Steve Kerr uses his platform to urge gun control while the UCL final almost ends in tragedy.

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Calacus Weekly Hit & Miss – Premiership Rugby & NWSL coaches

We look at the best and worst communicators in sport from the previous week as Premiership Rugby tackle mental health while the NWSL investigates systemic abuse.

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Calacus Weekly Hit & Miss – Peace and Sport & Matt Le Tissier

We look at the best and worst communicators in sport from the previous week as sport raises the #WhiteCard while Matt Le Tissier damages his legacy with conspiracy theories.

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Michael Owen – We need more British Asian footballers

Michael Owen is supporting a new event to encourage more people of British Asian heritage to take up the game in a bid to get greater representation in professional English football.

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